About Us

About Us

Behind the Feed: The Story of Plated

We Know the Industry, Because We’ve Lived It

We didn’t get into this by accident. We’ve worked the line, shaken cocktails on a Saturday night, plated dishes in the pass, and built brands from scratch. Plated was born out of a genuine love for the industry—and a deep understanding of how content and marketing can actually move the needle for restaurants and bars.

We’ve felt the rush of a full house and the pressure of a Friday night service. We know what it means to craft something with care, to deliver it with pride, and to rely on word of mouth to keep the doors open. That’s why we treat your content like part of your front-of-house team—polished, professional, and built to leave a lasting impression. At Plated, we bridge the gap between hospitality and digital strategy, creating content that feels as real as the service behind it—and performs just as hard.

Meet Our Team

The Faces Behind the Content

Zorro Mihajlovic

Founder & Creative Director

As a seasoned photographer, videographer, and visual brand strategist, I bring over a decade of hands-on experience in Vancouver’s food and beverage industry, both in front of the camera and behind the line.

With a formal education in photography from BCIT and a background as a Red Seal Chef, I understand the details that matter in hospitality content.  Lighting, pacing, presentation, and above all, authenticity. My experience goes beyond technical skill; it’s rooted in deep industry understanding. I know how a restaurant moves, how a kitchen breathes, and how to capture the fleeting moments that make service special.

At Plated, our small team takes a custom, collaborative approach with every client. We’re not just here to “make content”, we’re here to build a relationship, understand your brand, and deliver visual storytelling that gets real results.

Harvina Sidhu

Senior Account Manager

Kevin Mclean

Remote Video Editor (Calgary)

Our Vision

We believe every restaurateur has a story worth telling—and it starts with the plate. Our vision is to give food and beverage businesses the voice they deserve by capturing their work exactly as it was intended: with care, creativity, and authenticity. Through intentional photography and videography, we aim to shine a spotlight on the people, plates, and spaces that bring dining to life, helping brands not just be seen, but truly understood.

Our Mission

Our mission is to help hospitality businesses grow through strategic, scroll-stopping content rooted in industry insight and visual storytelling. From single dishes to full-service experiences, we create photo, video, and social content that connects with audiences and converts attention into action—one post, one plate, one frame at a time.

Our Menu

What we're serving up

Check out our services or contact us directly and let’s chat